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SWOT분석을 통한 가정간호 사업실의 방문간호 사업 전략 방향 도출

SWOT Analysis of Strategies for Visiting Home Care: Case Study

서문경애 (고려대학교 간호대학) 유호신 (서울보훈병원 가정간호 사업실) 윤영미 (서울보훈병원 가정간호 사업실)

언어 :

권호 : v.16, no.1, 5-11,

발행일자 : 2009년 6월

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초록

The purpose of this study was to develop strategy direction for visiting home care through a Strengths, Weaknesses, Opportunities, and Threats(SWOT) analysis. The methodological research-based study employed an analysis model based on a literature review and expert interviews. The outcomes of the SWOT analysis formed the main components of the strategic planning approach, whose application to the hospital-based visiting home care program of the Seoul Veterans Hospital was expected to be effective in increasing the turnover rate and hospital incomes.